Below is a double page spread for a pop magazine. A feature which is used on this double page spread is a large image is included, usually the image will be eye level, so the person will be looking directly at the image and this is called direct address. This would encourage the viewer to buy the magazine as if they're looking directly at the person, they're more likely to buy the magazine. A quote is usally included on the double page spread, it is usually made to stand out by being a much larger font than the rest of the writing and being in a different colour. The quotes used are usually controversial or shocking to grab the reader's attention. Another convention in which is used on a double page spread is the name of the celebrity is usually in bold or larger than all the other text, this is done to grab the interest of the reader as by seeing the name of the celebrity first, they will want to look into the magazine furthur as it will interest them. They also include a stand first which is an introduction on the celebrity which features in the article. This is a good point to include as the viewer can get a feel for what the whole article is about and can see whether they would be interested in the article or not. The text in which isincluded on the double page spread is always on size 11pt. The usual font for the text is aerial however certain magazines change the font to fit around the specific genre of music.All double page spreads have a drop cap which shows the reader when to start reading. The text is set in to columns, usually 2-4, this is done to make the text appear tidy and not all over the page. The page number, magazine name and text throughout usually use the same fonts. For the main image which is on the double page spread, the image is usually placed to the left of the page however some magazines go against the tradtional conventions and put the image more to the right, which is the case for the double page spread below. Sometimes the image bleeds over the whole page, although this is not something which occurs in every magazine. The image included on the double page spread always relates to the article. By lines are also included below the image to give credit to the photographer and writer. The title on a double page spread is usally short to make the reader want to know more and read on to find out the information. The article is written in informal mode of address therefor it relaxes the reader.
Wednesday, 1 October 2014
Conventions of Pop Magazine
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